The technical person on your side of the table.
Not sure what AI means for your business, worried you’re falling behind, or unconvinced your team is building the right things? We give you a straight answer on where you stand and what to do next, then help you do it.
- Founded
- 2024, London
- Who leads your work
- A senior operator, on every engagement
- What we do
- Technical strategy · AI · Software delivery
- How we work
- In writing, in plain English, accountable for the outcome
Why we exist
Most owners make their biggest technology decisions with nobody on their side of the table. The vendor wants the sale, the agency wants the build, and the team is too close to it to say no.
Confyde is who you’d want in the room: people who’ve run engineering inside a growing business, sat on the selling side of an acquisition, and shipped AI to real users. We tell you what to build, what to buy and what to stop paying for, and then we stay accountable for how it goes.
What that means for you
- If you’re being told to use AI: We’ve put AI in front of hundreds of thousands of users with testing in front of it, so we can tell you what will hold up and what’s a demo.
- If you’re not a tech company: We’ve taken a members’ club from four systems to one app and one website, and we’re still their technical answer today.
- If you don’t speak the language: everything comes in writing, in plain English, with a recommendation rather than a menu of options.
How we work
- Start with an honest readA short, paid review of the decision in front of you, delivered in writing within a week. Sometimes the answer is “don’t do it”, and that’s worth knowing before you spend.
- Embed and own itA day or two a week inside your business, in your tools, accountable for delivery rather than recommendations.
- Hand over on purposeYou own everything we build, it’s documented, and someone on your side knows how it runs. Staying on should be your choice, not because you’re stuck.
“Confyde helped us automate processes we didn’t even realise were costing us hours each week. In the first month alone we reduced admin time by 35% and improved customer response times significantly.”
Got a decision on the table?
Thirty minutes to work out whether it’s the right one.